“Our mantra: brutal prioritization, maniacal focus.” – Jeffrey Kalmikoff
Last time, I talked about how there’s a battle you face every day between consuming and creating. As letter artists, we often have trouble organizing and making the most of the time available to us.
We have to fight against temptation from the constant stream of information we have before us, and make the decision to create for ourselves. The Resistance rears its ugly head and you’re locked in a fight that determines the rest of your day. Here’s how I win.
I have a daily action list for every day of the week. In this way I can keep track of my hourly rate which is challenging when you are a freelancer. I’ve kept this list on paper, in Basecamp, in Evernote, and a text document in my Dropbox. It doesn’t matter where you keep it – just that you keep one.
On my list, I have every day of the week along with what I want to accomplish that day. Everything gets ranked with what I have to get done (high priority) down to what would be nice to get done (low priority) . Along with that priority, each action also has a time limit on it. I know, time limits sound childish but it’s how I structure out my day. My list might look like this:
- Start work day – 8am
- Check email, social media, and Google reader – 25 mins
- Edit some recent work in photoshop and backup online – 45 mins
- Draft and refine one blog post for publication – 25 mins
- Get out (photo walk, excursion, or anything to get out of the house ) – 1 hour
- Brainstorm/journal for personal projects and series – 25 mins
- Explore (see what others are doing that inspires) – 25 mins